We live in an information age, and there is too much information, much of it sounds good, until somebody points out an obvious truth that blows up what you thought was true, but then you wonder if the ‘new’ truth is accurate. For an indie writer writing e-Books I heard over and over you need to have lots of books on Amazon. But someone said, it does not matter how many books, it is a myth, you need to learn to market, that Amazon is a search engine, and you need to increase your ability to get searchers to your books, then somebody tells you, but . . wait a minute. Halt. I am getting confused here.
I have attended three webinars, all were free. I learned many things, but in two of the webinars, the hosts, who were writers themselves, had a lot to say about marketing, and if you are a writer I need not go into all of that, you have heard it before. While their information-what they would share of it-was good; it told you what to do, but not the fine points of how. That would of course cost you money, as much as $500 to $700 for their course module. I have no doubt it can be done if you follow what they say. It is not the work that bothers me, but there are two points to be made.
One is that many people will go all in, but not follow through over time. The exhilaration and excitement wears off. The second is that you have to ask yourself how many books must you sell to offset the cost of what I am buying. If you are sure you can sell a few hundred books, then go for it. It is also true that what works for some people will not work for everybody. It is impossible that everybody will succeed. Some succeed, others will do the same things, but fail.
I made a purchase at the first webinar I attended. It had little to do with marketing and strategy. It only cost about $90 and would position my books on the Internet with very creative web pages. It was something like a website. Unfortunately I don’t think people ever found it. I think the product had an un-search engine. I liked the pages I was able to create, but it was a waste of money in the end.
So yes, I am leery, but I am also leery of professional marketers and pitchmen. They talk a great game. In the end if you attend any webinars, or come across anyone or anything that promises a result you desire, remember to weigh the cost.
This book will cost only $3.99 on Amazon. So save hundreds of dollars today.